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From the Desk of Chef Jeffray: A Marsatta Business Update

From the Desk of Chef Jeffray: A Marsatta Business Update

Dear Marsatta Connoisseurs,

In the grand tapestry of life, where chocolate is the thread that binds us, I take a moment to weave you a tale of Marsatta's adventures - a blend of sweet success, a dash of learning, and a sprinkle of humor. So, let's dive into the melting pot together, shall we?

Valentine's Day Revelations

Valentine's Day at Marsatta was more than a celebration; it was a resounding affirmation of our move to Old Torrance. Seeing the overwhelming turnout and the parade of new faces at our Experience Centre was like watching our dreams take flight—on wings made of chocolate, no less. The response from you, our cherished community, was nothing short of incredible, validating every decision and every ounce of effort we've put into making Marsatta what it is today.

However, amidst the chocolatey cheer, we discovered a valuable lesson. Our enthusiasm to share our creations led to an unexpected guest—longer lines than anticipated. But, like any good recipe, there's always room for improvement. We've heard your feedback loud and clear, and we're already concocting plans to make our store's flow as smooth and efficient as the ganache in our truffles.


What's Cooking in the Marsatta Kitchen

Here's a sneak peek at the concoctions brewing behind the scenes:

  • A Special Collab with Smog City: Imagine Smog City's Standing Wave IPA and our bean-to-bar chocolate in a romantic dance. Yes, it's happening, and yes, it's as epic as it sounds. We're giving out free samples today at our Experience Centre, so swing by, and try it in person! Order it here

  • A Flavor Fiesta: Ube brownie bars, nut bars, and - hold onto your hats - a CBD-infused bar are all set to make their grand entrance in the next few weeks. Prepare your taste buds for a party they won't forget.

St. Paddy's and Easter: A Chocolate Odyssey

As we march towards St. Patrick's Day and Easter, we're whipping up something special. Sure, we have our classic collaborations with Smog City and Teeling Whiskey, but we're itching for more. Traditional chocolates for the kiddos? Sophisticated sweets for the grown-ups? We're all ears and eager for your thoughts. After all, who better to guide our chocolate journey than the very people we aim to delight?

There's a quick survey below, and would mean the world to us if you help fill it out. 

The Subscription Service: Pitchforks Down, Please

Now, before you start sharpening those pitchforks and anecdote on Disney+ , hear me out on our subscription service. Yes, the chocolate industry can be as seasonal as a sitcom rerun schedule, which is precisely why we need a steady sprinkle of revenue to keep the creativity flowing year-round. For just $9.99 a month, not only do you get a free bar that's practically waving its price tag in farewell, but you also become a pillar in our quest for continuous innovation. It's a small amount, but it's our business tremendously, as we become less dependent on the seasonal ups and downs. 
Sign up join the family!

A Journey of Constant Iteration

As we look ahead, armed with cocoa beans and a sense of humor, I extend a heartfelt thank you to each and every one of you. Your support, laughter, and willingness to join us on this wild ride are what make Marsatta truly special.
In the quest for the perfect chocolate experience, we've been tweaking, refining, and sometimes outright MacGyvering every aspect of Marsatta. From a phone system that now actually connects you to humans (revolutionary, I know) to an Experience Centre that feels like stepping into Willy Wonka's LinkedIn profile, we're all about upping our game.

And here's where you come in. At the end of this chocolaty saga lies a survey - a beacon of enlightenment for us and a chance for you to wield your power. Tell us what you love, what you crave, and how many dad jokes you can tolerate in a single newsletter. Your feedback is the secret ingredient in our recipe for success. And we'll be sending a special thank you everyone that fills it out.

Here's to a year filled with laughter, innovation, and, most importantly, chocolate.

With all the warmth,

Chef Jeffray

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